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23-27 January 2023

IPM Essen

Charming white.

Ice Princess®

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The Selecta one Group

The Selecta Group is a world-leader in breeding, growing, and marketing of innovative plants both ornamental and functional. Our breeding activities comprise bedding and balcony plants, houseplants, perennials and cut flowers, and in 2022, we expanded our range to include organic young vegetable plants (Code: DE-ÖKO-003). With production sites and sales offices spanning Europe, Africa, Asia, and America, we serve all relevant markets worldwide.

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Virtual Tours

We offer personal virtual tours in our digital showroom, where we present the entire assortment and our current fair booth of 2023.

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Assortment Highlights

Christmas Mouse®

The slightly different Christmas star! The unusual soft-looking shape of its leaves reminds us of the ears of a mouse.


Ice Princess®

Ice Princess®, our pure white Poinsettia and stand-alone variety with a unique marketing concept.


Our selection of laboratory propagated perennials. Laboratory production and hardening off of plants is done by Tuszynscy company in Poland. 




Product news. Trade show news and more - with the Selecta Newsletter you will always stay up-to-date.