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A special variety with special charisma

Dianthus Aura

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Sunset roars


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Easy Living

Sun Juana

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Champions in full bloom

The Power Sisters

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Drought tolerant varieties

Planta Morgana

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Surprising, special, unique!


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Christmas Universe - Star of the Year

Competence in Red

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Fancy up your life!

Fancy Francy

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Legendary Petunias.


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Take the lead!


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The Selecta one Group

The Selecta Group is a world-leader in breeding, growing, and marketing of innovative plants both ornamental and functional. Our breeding activities comprise bedding and balcony plants, houseplants, perennials and cut flowers. With production sites and sales offices spanning Europe, Africa, Asia, and America, we serve all relevant markets worldwide.

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Virtual Tours

We offer personal virtual tours in our digital showroom, where we present the entire assortment and our current fair booth of 2024.

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Assortment Highlights

Playa Sun Juana

Playa Sun Juana captivates with its special play of colours - yellow, orange, pink and magenta. The variety convinces with heat tolerance, low water requirement and excellent summer performance. Easy living!

The Power Sisters

"The Power Sisters" combine the best of Calibrachoa and Petunia: Large flowers, good branching and brilliant colours. The varieties also convince with a very good summer performance and a high rain tolerance.


Beauty and radiant elegance on the balcony and in the garden. We have divided the varieties in our new Divina series into Compact, Climbing and Uni.




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